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My old company were the masters of web hosting hyperbole. One of our most famous internet magazine ads listed everything as free, except the price. Free hosting, Free web space, free domain name, free email address, all of which begged the question; if everything was free, just exactly what was the punters paying for?
For some reason, my first instinct was to assume that Derick Johnson was a figment of Nick’s imagination or a sort of creative in-joke between some of the players. The name, I observed, sounded like a character from Mad Men. I imagined a dapper fellow in his mid-thirties turning up to play, with a short glass of scotch on the rocks in one hand and a cigarette in the other.